As Good As It Gets

Maurice Hayes has been doing up the box room:

IKEA is thus an important part of the regeneration of Belfast and of Northern Ireland, a symbol of hope and of restored morale.

The portrayal of IKEA as a symbol of hope and restored morale strikes me as a symbol of despair and flagging morale. My hope is that people will look back in 50 years time and laugh at the times their parents went apeshit for IKEA.

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2 Responses to “As Good As It Gets”


  1. 1 Tomaltach December 19, 2007 at 12:01 pm

    Well, we are no longer citizens in a country, or people in a society, we are now consumers in an economy!

  2. 2 WorldbyStorm December 19, 2007 at 8:40 pm

    Indentikit furniture. It’s all the rage…


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